His mantra for success is simple too, just like him: You must take every problem as a challenge to rise to the next level.
This is what he has learned in 16 years of business. "Faith in God gives me self confidence," he adds, sagely.
The company's television channel was launched in 1996 and is doing quite well. Its luxury resort was launched in 2004.
A John Samuel was a moneylender before he set up Sathya Agencies, and taking a leaf out of that book, the firm now also has its own finance company, which gives cash loans to customers to buy products on easy instalments.
Johnson plans to build a multiplex in 2009 for which the land has already been bought next to the firm's resort on the Tuticorin-Tirunelveli expressway. Thereafter, he plans to build a mall and has already identified the land where he dreams of building a city.
He was born and brought up in Tuticorin. He stopped studying after standard XII due to his father's demise. He is married and has two sons. He plans to educate his children well before bringing them into the business.
He says that he cannot do much expansion or diversion if they carry on as a private limited company. They are planning to go public in a few years. "That's the only way to expand," he says.
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