While most models cost almost ₹1 lakh, this 55-inch full-HD LED TV is priced at ₹78,999.

Uttaran Das Gupta reviews the latest from the Intex stable.

Photograph: Courtesy StockSnap/pixabay.com

Domestic electronic brand Intex Technologies recently launched its 55-inch full-HD LED TV, priced at ₹78,999 -- much higher than its previous models, which were priced between ₹10,000 and ₹30,000.

Then again, where would you find a cheap LED? Most models in the market come with a price tag of almost ₹1 lakh.

With minimalist design, available only in black, it will appeal to some.

It has all the relevant ports, and stands quite easily.

If you want to mount it on the wall, you might need to get brackets.

It is a competent design, but does not exactly stand out.

Photograph: Courtesy intex.in

The picture quality is excellent, and the brightness and contrast work fine.

The blacks and whites might not be the best in the world, but do not really affect one's viewing experience.

It works fine with brighter colours.

Watching Avatar on it was a treat for the eyes. 

Its high storage capacity and fast processors help with buffer-less streaming.

It also comes with an air mouse that can be controlled from all directions.

The only thing I didn't like was the number of apps on it -- there are up to 200.

While Netflix and YouTube are understandable, one wonders why the makers think viewers want Facebook and Twitter as well.