AUTHOR

Suveen Sinha

All stories by Suveen Sinha

Is Your Job Killing You?
Rediff.com4 Oct 2024

We do what the boss wants us to. And we do not mind putting body and soul on the line,...

'Why Are Stars Being Paid Rs 35 Crore?'
Rediff.com19 Aug 2024

'Everyone knows the money the stars are asking for is absurd.'

How Swift Changed Maruti's Thinking
Rediff.com9 Jul 2024

Swift Dzire has clocked 2.5 million in sales, and you might, in a non-too-distant...

Leaning in: Isha Ambani beyond Reliance Retail
Rediff.com16 May 2024

Isha Ambani means business. Not only when she is doing business - she leads Reliance...

Why Future Of Cars Don't Look Electric
Rediff.com8 May 2024

When it comes to electric cars, the electric dream is turning out to be a six-letter...

What Works For Startups? VC Or Bootstrap?
Rediff.com10 Nov 2023

Bootstrapping has put Nithin Kamath of Zerodha in a position where he can trifle with...

'This is the time to be an actor'
Rediff.com9 Oct 2023

'If OTT platforms had not come in, we would not get this second lease of life.'

Why Must Mark and Musk Be So Macho?
Rediff.com9 Aug 2023

Haven't they heard about the 'Tale of Two Brothers'? asks Suveen Sinha.

Byju, Think Of Byju's Like A Business!
Rediff.com10 Jul 2023

This, Byju, was the time to apply the business lens, treat your company as a business,...

Why Tesla Is In No Rush In India
Rediff.com2 Jun 2023

India is sceptical that Tesla might import into the country cars made in China. Tesla...

Why's There Turmoil In The Start-Up World?
Rediff.com12 Jan 2023

The turmoil, if you read the headlines, is about the so-called funding winter. Deep...

Business Families and their UGLY succession battles
Rediff.com31 Dec 2021

The world is full of family businesses that withered away with the passing of...

Will Brands Warm Up To Captain Rohit?
Rediff.com18 Dec 2021

The studies that put Virat Kohli as the top brand now do not have Rohit Sharma in the...

Is IPL the Saviour of Test cricket?
Rediff.com11 Sep 2021

The IPL, by giving a large pool of Indian talent the opportunity to compete with the...

Amazon adds 180,000 items for India every day!
Rediff.com5 May 2017

Amit Agarwal tells Suveen Sinha about how he implements an American entrepreneur's...

The saga of an FB post gone horribly wrong
Rediff.com27 Mar 2017

Of all the tremors to rock the start-up world of late -- Snapdeal's layoffs,...

The new avatars of India's best known entrepreneurs
Rediff.com20 Mar 2017

Suveen Sinha finds out what the tribe of modern, internet entrepreneurs who no longer...

Behind Voda-Idea merger looms Ambani
Rediff.com13 Feb 2017

Every service provider, say analysts, now needs to make a much larger investment, and...