Ruchita Saxena &Amp; Prasad Sangameshwaran In Mumbai

All stories by Ruchita Saxena &Amp; Prasad Sangameshwaran In Mumbai

Nivea to enter women's fairness market in India
Rediff.com13 Aug 2008

Germany-based Beiersdorf AG, the maker of Nivea skin creams, is entering the women's...

NIIT to set up training hub in China
Rediff.com20 Jun 2008

With the objective of increasing its presence in China, Indian software training...

Tata plans water brand to take on Coke, Pepsi
Rediff.com5 Jun 2008

Tata Tea, which sold its stake in US-based Glaceau last year, plans to begin selling a...

IPL: Now, Mallya bats for rival teams
Rediff.com29 May 2008

Vijay Mallya has ensured that his brands do not fall out of Indian Premier League (IPL)...

Ad world's creative pool shrinks
Rediff.com26 May 2008

India's advertising industry is facing a serious manpower shortage, especially on the...

'Indian ad professionals are thought leaders'
Rediff.com26 May 2008

Prasoon Joshi, executive chairman, McCann-Erickson India, who will chair the outdoor...

Young market? Old brands go under knife
Rediff.com20 May 2008

As the market grows young, old brands go under the knife. In 1897, a young man named...

FMCG majors take to mobile advertising
Rediff.com9 May 2008

Cellphone advertising is witnessing the first few signs of how it has the potential to...

Chauhan seeks Rs 20 cr damages from Coke
Rediff.com1 May 2008

"If Bisleri does not receive this compensation, we will take legal action against...

Bisleri threatens to sue Coca-Cola
Rediff.com29 Apr 2008

Bisleri, India's largest packaged-water player, said it would contemplate legal action...

FMCG prices up on higher input costs
Rediff.com28 Apr 2008

The rise in raw material costs has caused a 10 per cent increase in the retail prices...

No hostile presence in India: Heineken
Rediff.com25 Apr 2008

This is as definitive as it can get. Dutch global beer major Heineken is understood to...

Carlsberg to open 2 more breweries in India
Rediff.com11 Apr 2008

Danish beer giant Carlsberg is all set to commence production from its 2 greenfield...

Wilkins eyes ad biz in India
Rediff.com7 Apr 2008

Jon Wilkins, founding partner of Naked Communications, which gives communication...

McCann on Gunn's top 50 ad firms list
Rediff.com7 Apr 2008

Mumbai's McCann Erickson and Ogilvy & Mather have made it to the list of top 50...

Virgin Mobile targets young India
Rediff.com1 Apr 2008

Virgin Mobile is flying in the face of conventional wisdom with a niche strategy for...

Diageo to hardsell core brands in India
Rediff.com31 Mar 2008

Targets women with new offerings such as Baileys cream liqueur and Nilaya. Liquor maker...

Cookie Man to double stores in India
Rediff.com31 Mar 2008

Australian Foods, owner of the Cookie Man brand, is on an expansion drive to double its...

Publicis, Solutions in digital marketing pact
Rediff.com28 Mar 2008

International digital marketing company Digitas has partnered with Solutions to enter...

Godrej ropes in Hrithik Roshan as brand ambassador
Rediff.com24 Mar 2008

Godrej Consumer Products Ltd (GCPL), aiming to expand and double sales of its flagship...