Preeti Khicha

All stories by Preeti Khicha

Travelocity seek larger pie of online travel space
Rediff.com23 May 2011

Travelocity (part of Sabre holdings) recently unveiled a campaign which plays on the...

Indian ad market: Appetite for buys on the rise
Rediff.com2 May 2011

Global players are looking at acquisitions for a bigger share of the rapidly growing...

Amul set to relaunch sports drink Stamina
Rediff.com15 Apr 2011

Company has been test marketing the whey-based drink across the country since 2006, but...

Welcome to the world of brands!
Rediff.com3 Jan 2011

As consumers constantly look for newer choices and wider options, it will be a major...

Gifting gets virtual, and popular
Rediff.com15 Nov 2010

The success of virtual gifting has been aptly demonstrated by Zynga, the creator of...

Going wireless, the WiFi way!
Rediff.com18 Oct 2010

Millions of Indian households are setting up wireless networks not just for PCs, but...