Ankita Rai And Alokananda Chakraborty

All stories by Ankita Rai And Alokananda Chakraborty

Hyundai Creta on top as Indians pick SUVs in a big way
Rediff.com22 Mar 2021

What explains India's love affair with SUVs? They are not exactly "value for money" --...

'With the 2+2, there will be a big engagement with the US'
Rediff.com4 Sep 2018

'I am hopeful that you will see more focused attention on this relationship,' former US...

Metro Man wants to change how we shop
Rediff.com21 Jun 2018

'The best way to make an impact in this market is by focusing on three things: Unmet...

'Economically, India is going to be a significant force'
Rediff.com18 Oct 2017

In India to take part in a board meeting, Martin Sorrell, chief executive officer of...

He is trying to turn Air India around
Rediff.com25 Mar 2017

'It is not as bad an airline as it is made out to be: We serve wonderful food, the leg...

Myntra's mantras for success
Rediff.com16 Dec 2016

"Our artificial intelligence tells us what people are buying at that point, what is in...

Balki: An extraordinary adman
Rediff.com12 Aug 2016

He didn't think much of advertising awards, and yet as he moves on from Mullen Lowe...

Will Maggi succeed in recreating the old magic?
Rediff.com16 Nov 2015

A comeback without a digital plan may turn out to be futile.

Cars, phones that impressed consumers with their amazing features
Rediff.com20 Oct 2015

Like last year, this year too smartphones dominated the most successful launches taking...

How Fevikwik is going for a smile makeover
Rediff.com15 Oct 2015

The new campaign is aimed at broadening the brand's appeal

How e-commerce firms are making money from 'returned' products
Rediff.com29 Sep 2015

High return rates in the e-commerce space are making a dent in the margins of e-retailers.

Lessons Nestle must learn from its big mistakes
Rediff.com17 Aug 2015

Lessons Nestle must learn from its big mistakes

Can a dead brand like Bajaj Chetak live again?
Rediff.com4 Aug 2015

Bajaj Auto, said the company might re-enter the scooter market and if and when it does,...

The man who saved SpiceJet from going bankrupt
Rediff.com20 Jul 2015

The task I had undertaken was by no stretch of imagination an easy one, says Ajay Singh.

How not to kill your start-up
Rediff.com20 Jul 2015

Don't get carried away by the initial success of an idea. You must be open to change,...

Paytm chief shares tit-bits of his life & alliance with Alibaba
Rediff.com15 Jun 2015

Paytm will cross 100 million wallets ahead of its self-determined deadline of 2015-end....

How you can retain the start-up magic
Rediff.com11 May 2015

How do you balance the demands of an expanding business with the desire to retain the...

Start-ups, here's how to manage your employees
Rediff.com4 May 2015

Managing human resources remains a major and under-appreciated challenge for most...

Online shopping set for a big transformation
Rediff.com7 Apr 2015

Myntra, Flipkart are doing more than 60% of their transactions on phones.

Meet the Jabong founder: A man who wears many hats
Rediff.com20 Feb 2015

Entrepreneurship hasn't been a cakewalk for him, says Sinha.