East Delhi Aam Aadmi Party candidate Atishi on Thursday broke down while reading a pamphlet containing 'obscene and derogatory' remarks against her that she alleged has been distributed in the constituency by her Bharatiya Janata Party rival Gautam Gambhir, a charge denied by the cricketer-turned-politician.
The BJP, in turn, charged AAP with staging such incidents.
Atishi alleged the pamphlets containing derogatory remarks on her as well as her family were distributed by the BJP at housing complexes.
"I had welcomed Gambhir myself when he joined politics but I never imagined he would stoop to this level during Lok Sabha polls," Atishi said.
"I have only one question for Gautam Gambhir. If he is doing this against one woman, what about the lakhs of women in east Delhi who are worried about their safety," she said.
WATCH: Atishi alleges BJP's Gautam Gambhir distributing obscene pamphlets about her
Atishi, who was accompanied by Deputy Delhi Chief Minister Manish Sisodia during a press conference, broke down as she read out the pamphlet in front of reporters.
Gambhir, in a series of tweets, said he is 'ashamed' to have Arvind Kejriwal as chief minister and he would withdraw his candidature if the charge against him is proved.
He also said he would file a defamation case against AAP leaders for tarnishing his image.
'You can't tarnish someone's image without proof. I have never given a negative statement against no Opposition candidate in my election campaigning,' he said in a press statement.
Sisodia alleged these pamphlets were kept in newspapers and distributed in apartment complexes.
Kejriwal said he 'never imagined Gautam Gambhir to stoop so low'.
'How can women expect safety if people with such mentality are voted in? Atishi, stay strong. I can imagine how difficult it must be for you. It is precisely this kind of forces we have to fight against,' he tweeted.
Gambhir, on Twitter, said: 'I abhor your act of outraging a woman's modesty Arvind Kejriwal and that too your own colleague. And all this for winning elections? U r filth Mr CM and someone needs ur very own jhaadu to clean ur dirty mind (sic).'
"My Challenge no.2 Arvind Kejriwal and Atishi. I declare that if its proven that I did it, I will withdraw my candidature right now. If not, will u quit politics?" he said in another tweet.
The BJP also refuted the allegation.
"The BJP has nothing to do with the alleged pamphlets. AAP has no character and its notoriety about stage managing such things is well known.
"They can do anything like getting their leaders slapped and distribute scandalous pamphlets to be in race for Lok Sabha elections that they are badly losing," said Nvon Kumar, BJP media in-charge, East Delhi.
Gujarat MLA Jignesh Mevani, who has been campaigning for Atishi, said the pamphlet is bigotry and 'hateful to the core'.
'Even if the party and candidates like him don't officially peddle or endorse it, their supporters online surely do. They tell me in comments to go clean gutters, while such progressive women face misogynist, casteist, communal abuses,' he said in a tweet.
Atishi also found support from Twitter users who lauded the Oxford graduate for her courage.
"First, you question her religion, her name. Then, you assassinate her character. But she is much more than her name and body. She is a woman who is determined to change the world. She is her idea, her work, her determination," said Shivangi Choubey, a Twitter user.
Kavita Krishnan, general secretary of AIPWA, started a Twitter thread #IStandWithAtishi in which she lashed out at Gambhir and asked him how a woman in public life facing such a slander campaign feels.