Even Akshay Kumar's Laxmii and Varun Dhawan's Coolie No 1 were not paid as much as Kartik Aaryan's Dhamaka for their OTT rights.
Kartik Aaryan's Dhamaka has been sold to Netflix for a whopping Rs 135 crores (Rs 1.35 billion).
Dhamaka was shot in just 10 days and Netflix grabbed it for an exclusive OTT release sometime in May or June 2021.
The deal promises to be a game changer for Kartik Aaryan.
This is the highest fee paid for a feature film by an OTT platform, far exceeding the Rs 90 crores (Rs 900 million) Amazon paid for David Dhawan's Coolie No 1 and the Rs 110 crores (Rs 1.10 billion) paid by Disney Hotstar for Akshay Kumar's Laxmii.
What makes Dhamaka so special?
"It is the gripping start-to-finish 24-hour thriller format and Kartik Aaryan, who is the fastest rising star today with a fan following in every age group," says a source in the know about the Dhamaka acquisition by Netflix.
The Ram Madhvani-directed movie is based on the South Korean film, The Terror Live. Kartik steps into the role -- originally played by Ha Jung-woo -- of an investigative journalist fighting against all odds to nab a terrorist who threatens to blow up his city.
Feature Presentation: Rajesh Alva/Rediff.com