Okay, here's a hint: He's one of the most successful actors of the new generation.
Well, for those who still didn't get it, that's Ayushmann Khurrana, trying out yet another peculiar role.
The actor, who loves to experiment with his movies, has chosen a new look for his latest endorsement Tide India.
Ayushmann explored his feminine side earlier in the film, Dream Girl.
But, of course, it's nothing close to the one in this ad.
What do you think of his new look? Do tell us in the message board below.