Photographs: Courtesy, Volvo
The Swedish automaker is also trying to benefit from this festive season, with the launch of the facelifted versions of Volvo S60 and XC60, scheduled to be held on Wednesday in the National Capital Region.
Ford Motor Cooperation sold the Volvo to Geely of China in 2010 and the new owners are focusing on redefining the brand with new design scheme and powertrains.
As in India, Volvo does not have an assembly unit, the vehicles come through the CBU unit; so prices are higher as compared to its rivals.
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Volvo launches new S60 saloon, XC60 crossover
Image: Volvo XC60.Photographs: Courtesy, Volvo
Most of the rivals of Volvo, like BMW, Audi, and Mercedes Benz have started assembling cars locally; so, these vehicle are priced competitively.
The major rivals of the Volvo S60 are BMW 3 Series, Mercedes Benz C Class and Audi A4 while major rivals for XC60 are the BMW X3 and Audi Q3 among others.
Despite Volvo cars being considered among the safest in the world, the sales figures are poor in India when compared to the German Big 3.
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Volvo launches new S60 saloon, XC60 crossover
Image: Volvo S60.Photographs: Courtesy, Volvo
Indeed, the NCAP (world’s most renowned crash testing firm), says that the Volvo V40 cross country (launched few months ago) is the safest car they have ever tested.
The sole reasons for lower sales in India are the poor dealer network and CBU assembly.
The benefit of this CBU import is that, as the car is not manufactured in India and is imported, we get the latest update in no time.
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Volvo launches new S60 saloon, XC60 crossover
Image: Volvo S60.Photographs: Courtesy, Volvo
Geely is trying to incorporate new design language to the Swedish brand; the facelifted Volvo S60 adorns a new broader façade as the automaker ditched the narrow curvy look of the outgoing version.
The car now sports a much wider grill as compared to the current version; this imparts a more rigid and solid feel to the automobile.
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Volvo launches new S60 saloon, XC60 crossover
Image: Volvo S60.Photographs: Courtesy, Volvo
The single narrow headlights unit of the current version are looking dapper than the previous generation. The very iconic V shaped contoured front bonnet of the car looks classier.
The restyled front bumper includes integrated day time running LEDs that blend with the chrome applique surrounding the bumper.
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Volvo launches new S60 saloon, XC60 crossover
Image: Interior of Volvo S60.Photographs: Courtesy, Volvo
At the rear, the changes are very elusive as compared to striking front ones, the full LED taillight, classic coupe like roofline and integrated exhaust imparts elegance to the vehicle.
The spruced up interior includes a new seven-inch multimedia touch unit, the “sensus system” as called by the manufacturer, is basically for the purpose of entertainment.
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Volvo launches new S60 saloon, XC60 crossover
Image: Interior of Volvo S60.Photographs: Courtesy, Volvo
It can connect to your smartphone through which you can browse the web in the car’s high resolution screen and it can also serve as Wi-Fi hotspot for the occupants.
You can also download apps from the app store; it also includes tune-in radio app which can access all the global radio stations.
This sensuous system also includes Volvo’s on call app which lets you control the HVAC system of the car remotely through your smartphone (Android, IOS, Windows) and also lets you lock and unlock the vehicle.
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Volvo launches new S60 saloon, XC60 crossover
Image: Interior of Volvo S60.Photographs: Courtesy, Volvo
The digital high-resolution instrumentation display shows all the information digitally and looks stunning, as it also adapts to your driving style and mood.
You can choose from three ambiences depending on your mood and driving style, performance, elegance and Eco.
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Volvo launches new S60 saloon, XC60 crossover
Image: Volvo XC60.Photographs: Courtesy, Volvo
You can also opt for different chassis style which includes dynamic, touring and sports in Volvo’s range of electronically controlled chassis.
The XC90 front design mimics the S60 front end; the bumper of XC60 is more masculine as compared to the S60 as this is a SUV. As of S60, the bumper of XC60 also has integrated day time running LEDs.
The classic V shaped pronounced bonnet and widened grill with slimmer singular headlamp cluster dressing is the company’s new design scheme.
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Volvo launches new S60 saloon, XC60 crossover
Image: Interior of Volvo XC60.Photographs: Courtesy, Volvo
Both XC60 and S60 sports Volvo’s advance city safety features, which automatically stops the vehicle in case of sudden confrontation of any, front obstacle, up to a speed of 50 kmph.
It also boosts the adaptive display as in S60, first seen in the V40 cross country and Volvo’s sense infotainment system; in addition to this, the car sports all-wheel drive and hill descend and ascend control.
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Volvo launches new S60 saloon, XC60 crossover
Image: Volvo XC60.Photographs: Courtesy, Volvo
The XC60 sports the Volvo’s iconic floating type dashboard similar to S60 and with this update, the manufacturer ditched the black theme interior in the outgoing version.
Mechanically, both cars will remain the same and powered by familiar 2.0 oil burner and 2.4 petrol mills. Both of these are improvised for better efficiency.
(With inputs from PTI)
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