After forcing carmaker Maruti to stop using contents of a survey that showed it in poor light for print advertisements, Hyundai Motors India Ltd has moved Monopolies and Restrictive Trade Practices Court seeking to stop its rival from using the same study in posters and pamphlets.
Hyundai Motors India Ltd has sought to amend its original petition filed before the Monopolies and Restrictive Trade Practices Commission to include posters and pamphlets in the purview of its prayer.
The commission had in August directed Maurti Udyog Ltd, India's largest car manufacturer, from using the findings of a disputed TNS/TSC study in newspaper advertisements.
During the proceedings last week, HMIL alleged that Maruti was still using the contents of the TNS/TSC study, but through publicity bills to woo potential Hyundai customers and argued that this practice was unfair.
MUL is distributing pamphlets and posters to its dealers and distributors for circulation among our potential customers, HMIL alleged.
MUL, which submitted that it had stopped using findings of the survey in print advertisements since August 31, however, argued there was no bar on using the same in posters or publicity hand-outs.
HMIL had not mentioned about pamphlets and posters in its petition filed in August, the counsel for MUL contended.
Replying to this, HMIL's counsel said that at the time of filing of the petition, his client was not aware of such practices (pamphlets/posters) and sought to amend the petition.
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