Call him directly or send an SMS to 3636 and you can as well book a dabbawala's service for yourself. And if that's not all, the Nutan Mumbai Tiffin Box Suppliers Charity Trust now also has its website - www.mydabbawala.com - wherein you can book services, register a complaint or even get access to information like unavailability of services during a specific period.
"We have been adding several customers per day through this website, and we bagged 15 customers on the first day of launching the SMS service," Manish Tripathi, who is leading the IT initiative for the association, says. Tripathi is a software consultant by profession and works voluntarily for the association.
The association has also received interest through the website, from hospitality industry players who intend to use the services of the 5,000 member-strong association to deliver food.
"In fact, there is a popular film actress of yesteryears who is entering the hospitality business and is interested in partnering with us," he adds.
However, convincing the members of the advantages of technology is not all that easy for Tripathi. Not many understand what he does and the personal computers that have been brought to their offices are lying untouched.
Exchanging his visiting card, Gangaram Talekar, secretary of the trust, says, "I don't think we really need technology."
The trust has so far been running its Rs 36-crore (Rs 360 million) business of delivering 2 lakh tiffin boxes each day with more than 99



