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Rediff.com  » Business » Car makers gearing up for new launches

Car makers gearing up for new launches

By Cardekho
June 16, 2010 18:07 IST
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New partnerships, exchange of technology, mergers and acquisitions are paving way for new launches in the world car market.

The Indian car market too is gearing up for new launches as car makers are concentrating on new and trendy models for the buyers.

Be it Volkswagen's alliance with Maruti Suzuki or the Bajaj-Nissan-Renault trio, the associations are working towards the betterment of the future of cars.

Similarly, there are various tie ups happening all over the world that might in future trickle down to India as well. Last month Toyota and Tesla joined hands to develop electric cars.

The electric car prototype may be ready for testing as early as this year.

This collaboration is all set to see the amalgamation of Tesla's electric vehicle technologies and Toyota's production know-how.

According to the company this joint venture will help to reduce the cost of future electric vehicles.

Most likely the prototype could be something like a current Toyota model using Tesla's lithium-ion battery system.

Another interesting development in the auto sector is the introduction of Google maps by Ford Motor in its cars. SYNC is an easy-to-use in-car connectivity system.

The cars are sync-equipped and can download directions from Google maps.

Using the free send to sync feature car owners can send Google Maps data from their bluetooth-enabled computers or mobile phones to their in-car sync systems.

In this system the electronic directions would be converted into audible turn-by-turn steps after being downloaded directly into sync.

And the route would be calculated on the spot using the latest traffic information.

Powered by Microsoft this feature has a voice-activated, cloud-based services, including directions, traffic reports, news, weather, movie listings, and search capabilities.

It also allows drivers to connect cell phones, MP3 players, and other bluetooth-enabled gadgets to communicate and transfer data with their in-car systems. Sync is expected to be introduced in India soon.

Image: Ford Fiesta

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