Mobile manufacturing majors Nokia, Motorola, Research in Motion (BlackBerry), Samsung and LG are trying to outsmart each other with their nifty offerings in a bid for higher average revenue per user.
They are also competing with each other for a share of the country's smartphone market, which is expected to touch 10 million by 2010.
The war has simply intensified with the entry of the iconic and much-hyped Apple iPhone.
But the going will, in no way, be easy for Apple.
Consider these facts. For one, Nokia sells a phone somewhere on this planet every 18 seconds and has 9,200 applications written for its phones.
Text: Priyanka Joshi, Business Standard
Image: A visitor looks at mobile phones at a showroom of Samsung Electronics in Seoul. | Photograph: Jung Yeon-Je/AFP/Getty Images
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