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Rediff.com  » Getahead » Watch: What makes Shloka-Akash's wedding invite so expensive

Watch: What makes Shloka-Akash's wedding invite so expensive

By Rediff Get Ahead Bureau
Last updated on: March 08, 2019 10:20 IST
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The invitation card is as royal and grand as the couple, says designer Uttara Shah.

Mumbai based designer Uttara Shah has designed the invitation card for Shloka Mehta and Akash Ambani's wedding.

And guess what? It has gold, gemstones and pearls too!

"This was an important and high priority brief with the client having a fantastic taste," Uttara Shah told Rediff.com over e-mail.

"It was a lot of learning and understanding that made the collaboration very enriching. We also worked equally hard to achieve what the client wanted out of the process."

"It took us 3 to 4 months to create and do justice to the design. It had to be elegant, understated, yet carry a royal touch," Shah said.

"The process saw the coming together of multiple elements and textures. In the end, they were all adding to the whole. Weaving these different techniques together was challenging yet the detailing was integral to the appeal of the invite," the designer added.

Watch the video to see how Uttara Shah and team designed Shloka Mehta's invitation card.
Video and photographs below: Kind courtesy Uttara Shah

 

Uttara Shah designed the invitation card for Shloka Mehta and Akash Ambani's wedding

IMAGE: Shloka's wedding invitation opens with illustrated images of maharaja and maharani embedded in a pendant with pearls and gemstones. Photographs: Kind courtesy Uttara Shah

Unlike Akash's invite, which featured Lord Krishna and Radha, Shloka's card has a picture of a maharaja and maharani.

There are 10 distinct varieties of gold, gemstones, pearls and exquisite embroidery that have been incorporated into the design.

'The 10 distinct varieties of gold, the multiplicity of textures, the coming together of a diverse set of elements like pearls, gems and stones along with embroidery on paper -- are just some of the ways we made this invite unforgettable' the designer shared.

Uttara Shah designed the invitation card for Shloka Mehta and Akash Ambani's wedding

IMAGE: The dotted handcrafted envelope comes with multiple cards with gold lettering and motifs.

Uttara Shah designed the invitation card for Shloka Mehta and Akash Ambani's wedding

IMAGE: Shah has incorporated various shringaar (makeup and accessories) elements like bangles, mirror and necklace into the design.

Uttara Shah designed the invitation card for Shloka Mehta and Akash Ambani's wedding

IMAGE: Uttara Shah detailed the effort that went into creating the perfect wedding invitation card. Akash and Shloka are expected to tie the knot between March 9 and 11 in a lavish three-day ceremony in Mumbai.

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