Who hasn't seen Aishwarya Rai toss her pretty locks around, announcing to the world, "Because I'm worth it?"
Aishwarya has been the brand ambassador for L'oreal Paris for a few years now.
The former beauty queen has been endorsing their haircare, skincare and other products in India and abroad, even putting on an accent for viwers of different countries!
However, for moral reasons, one product she won't endorse is fairness creams!
Photograph: Rediff Archives
Also see: Bridal fashion trends 2009
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