Ash refuses to endorse cow's urine

Aishwarya Rai and Rambha were asked to test the effectiveness of cow's urine. The powers of cow urine are being promoted by an organisation supported by Rashtriya Swayamsevak Sangh (RSS).

A product called Gift of God will soon be launched in Mumbai, Delhi, Chennai and Kolkatta. Aishwarya, Mamta Kulkarni, Anupama Verma and Rambha were chosen to send in their feedback on cow urine therapy. But Ash and Rambha turned down the endorsement offer.

Sprite snubs AB

Coca Cola has now turned the tables on Pepsi with a new Sprite ad that features an Amitabh Bachchan lookalike. This new commercial apparently pokes fun at the recently released Pepsi commercial starring cricketer Sachin Tendulkar and the Big B.

Interestingly, the CEO of Coca Cola India Limited, Sanjeev Gupta, was the former CEO of Amitabh Bachchan's ABCL, now known as AB Corp.

With Devdas promos already doing the rounds, director Sanjay Leela Bhansali can't help but feel nervous.

However Sanjay Leela maintains a low profile because he doesn't want to let the audience down. He tells us that he has feet firmly on the ground and his fingers crossed.

Badhai Ho Badhai -- Feel good film

Badhai Ho Badhai, the Anil Kapoor starrer is a feel good film that says it's important to have the right attitude and a positive outlook.

The film tells the story of two families -- one Christian and the other Hindu -- that would rather fight than live in peace.

A youth, Raja (Anil), walks in and tries to unite the families, who in turn want to get him married off. Adding a twist to the tale are Shilpa Shetty, who claims to be his wife Banta Betty, and Keerti Reddy, as Florence.

Anu Malik, who had earlier worked with director Satish Kaushik on Mujhe Kucch Kehna Hai has composed for the film.

Compiled by: Vivek Fernandes
Design: Imran Shaikh