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This article was first published 10 years ago

India's 10 most influential, powerful brands

Last updated on: August 21, 2014 13:46 IST

Image: A personal banker speaks to customers inside an HDFC Bank branch in Mumbai.
Photographs: Danish Siddiqui/Reuters Rediff Business Desk

A survey on India’s top brands conducted by marketing and brand consultancy Millward Brown in conjunction with WPP reveals that service sectors like banking, telecom and insurance are in the top league.

Seven of the top 10 brands, and 30 per cent of the top 50 brands came from the services sector.  

One of India's well-known brand "Tata" is, however, missing in the list as the holding company Tata Sons is not listed, though Tata Motors made it to the list.  

Here’s the list of top ten brands in India  

HDFC Bank

Rank: 1

Brand value: $9.4 billion  

HDFC Bank has a network of over 3,400 branches and 11,250 ATMs in more than 2,100 cities.

It is popular with its 28 million customers for launching mobile apps designed to make banking easier, and running literacy, education and skills training programmes in rural areas.

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India's 10 most influential, powerful brands

Image: Airtel ranks as the fourth largest mobile operator in the world in terms of subscribers, says the company website.
Photographs: Danish Siddiqui/Reuters

Airtel

Rank: 2

Brand value: $8.2 billion

Airtel has operations in 20 countries across Asia and Africa has over 200 million mobile subscriber in India and has consolidated its leadership in India, both in terms of customers and revenues.

The company ranks as the fourth largest mobile operator in the world in terms of subscribers, says the company website.

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India's 10 most influential, powerful brands

Image: SBI has over 15,000 branches across the country and approximately 200 branches globally.
Photographs: B Mathur/Reuters

State Bank of India

Rank: 3

Brand value: $6.8 billion 

With assets worth around $400 billion, State Bank of India (SBI) is the largest public bank in India with a quarter of market share in deposits.

It has over 15,000 branches across the country and approximately 200 branches globally.  

Being a regional behemoth does not mean SBI is not confronted with sector issues like rising bad loans.  

The bank’s chairman Arundhati Bhattacharya has taken various initiatives to strengthen the bank’s balance sheet by monetising non-core assets and diversifying into various banking related businesses.

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India's 10 most influential, powerful brands

Image: ICICI Bank is one of the top banks in India.
Photographs: Rupak De Chowdhuri/Reuters

ICICI Bank

Rank: 4

Brand value: $3.5 billion  

ICICI Bank has grand plans to open branches in Australia, South Africa and Mauritius along with strengthening position in India.

The country’ largest private sector bank is constantly looking to strengthen its technological capabilities and business network.

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India's 10 most influential, powerful brands

Image: Bajaj Auto has seen an extraordinary jump in its revenues to Rs 120 billion and it is constantly thriving to expand footprint in global markets too.
Photographs: Rupak De Chowdhuri/Reuters

Bajaj Auto

Rank: 5

Brand value: $3 billion

Bajaj Auto, is ranked as the world's fourth largest two- and three- wheeler manufacturer and the Bajaj brand is well-known across several countries in Latin America, Africa, Middle East, South and South East Asia, according to the company website.

Bajaj Auto  has seen an extraordinary jump in its revenues to Rs 120 billion and it is constantly thriving to expand footprint in global markets too.

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India's 10 most influential, powerful brands

Image: From paints and colour to home decor and waterproofing, Asian Paints has constantly innovated newer products which have been a big hit among its customers.
Photographs: Reuters

Asian Paints

Rank: 6

Brand value: $2.8 billion

Asian paints is one of the largest paint companies in India with a significance presence globally.

With around Rs 100 billion revenues in its kitty, the firm is looking to tap newer markets for growth.

The company’s taglines-- ‘Har Ghar Kuch Kehta hai’ or mera waala blue’ are popular since consumers can relate to it very well.

From paints and colour to home décor and waterproofing, Asian Paints has constantly innovated newer products which have been a big hit among its customers.

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India's 10 most influential, powerful brands

Image: Hero Xtreme.
Photographs: Courtesy, Hero MotoCorp

Hero MotoCorp

Rank: 7

Brand value: $2.1 billion

Hero MotoCorp Ltd. (Formerly Hero Honda Motors Ltd.) is the world's largest manufacturer of two - wheelers, based in India.  

In 2001, the company achieved the coveted position of being the largest two-wheeler manufacturing company in India and also, the 'World No.1' two-wheeler company in terms of unit volume sales in a calendar year.

Hero MotoCorp Ltd. continues to maintain this position till date.

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India's 10 most influential, powerful brands

Image: Idea's MD Himanshu Kapania.
Photographs: Reuters

Idea

Rank: 8

Brand value: $1.9 billion

Idea Cellular is an Aditya Birla Group Company, India's first truly multinational corporation. Idea is a pan-India integrated GSM operator offering 2G and 3G services, and has its own NLD and ILD operations, and ISP license.

With revenue in excess of $4 billion; revenue market share of nearly 15 per cent; and subscriber base of over 121 million in FY 2013, Idea is India’s third largest mobile operator.

Idea ranks among the top 10 country operators in the world with a traffic of over 1.5 billion minutes a day.

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India's 10 most influential, powerful brands

Image: Kotak Mahindra Bank offers personal finance solutions of every kind from savings accounts to credit cards, distribution of mutual funds to life insurance products, say the bank's website.
Photographs: Reuters

Kotak Mahindra Bank

Rank: 9

Brand value: $1.7 billion

Kotak Mahindra Bank says it has one of the largest and most respected wealth management teams in India, providing the widest range of solutions to high net worth individuals, entrepreneurs, business families and employed professionals.

The bank offers personal finance solutions of every kind from savings accounts to credit cards, distribution of mutual funds to life insurance products, say the bank’s website.

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India's 10 most influential, powerful brands

Image: Apart from having a robust digital network in both wireless and wireline categories, RCom believes it is revolutionalising the way we communicate.
Photographs: KK Arora/Reuters

Reliance Communication

Rank: 10

Brand value: $1.6 billion

Anil Ambani-led Reliance Communication has mega expansion plans for which it will be using mobile towers owned by Reliance Jio owned by his elder brother Mukesh Ambani.  

Apart from having a robust digital network in both wireless and wireline categories, RCom believes it is revolutionalising the way we communicate.

The firm is currently looking to monetise assets it has in Mumbai.