In the new commercial, the 29-year-old tennis ace, can be seen taking off his tight-fitted t-shirt and denims as he walks into the locker room and starts stripping down to his undies to flaunt his toned physique, news.com.au reported.
Talking about his commercial, Hilfiger said that he has completely redesigned the men's underwear collection with a modern, bold and athletic look.
"The new styles are amazing, the fit is dynamic and the quality has never been better", he added.
Nadal, who was earlier announced as Hilfiger's global brand ambassador, will also be the ambassador of the designer's new fragrance TH Bold.
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