Rediffmail Money rediffGURUS BusinessEmail

Is Pokeman a threat to Indian culture?

March 01, 2004


Pokemon, one of the world's most successful game and cartoon series, has now become a rage with Indian kids.

The craze for Pokemon stickers, plastic stamps, trading cards, books, CDs and video games is such that Top-Insight International, a Taiwan-based firm that has the licence to market the product in Asia, has earned revenues in excess of Rs 100 crore in less than a year in the country.

The Rashtriya Swayamsevak Sangh fears these cartoon characters are corrupting Indian children, taking them away from their roots and religious-cultural icons like Lord Rama and Krishna.

Do you agree with the RSS? Speak Up!

WEB STORIES

The Good News: 7 Advantages Of Hing Or Asafoetida

India's 10 Top Islands In The Sun

8 Top Wellness Retreats Of India

VIDEOS

NEWS BUSINESS MOVIES CRICKET SPORTS GET AHEAD REDIFF-TV REDIFF ASTRO MOBILE RECHARGE BILL PAYMENTS