“The cost of content may be going up. But, there are new opportunities for content providers.
There are more platforms to sell your content today. Earlier, there were only one or two TV networks," Kaplan said while speaking at the FICCI FRAMES 2013 in Mumbai.
Kaplan was talking on the future of television and how the media is evolving in emerging markets.
He said that while the main model of selling content for television remained the same, there were more ancillary streams now, like licensing.
Kaplan said that in the US market, new revenue streams were emerging and content providers were looking at the market in a completely different way.
"Revenues are coming from newer and more
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