BUSINESS

As competition grows IndiGo, Jet spruce customer offerings

By Aneesh Phadnis
March 04, 2015

IndiGo revamps website, Jet ties up with Twitter

India's largest airline by market share, IndiGo, has revamped its website and number two airline Jet Airways has tied up with Twitter to provide fares and flight status through the microblogging site as they face competition from new airline including AirAsia and Vistara.

On Tuesday IndiGo  launched its revamped website with new functions and features, to make the customer interaction smoother and hassle-free. The changes in website design will also enable the airline to increase web bookings and reduce productivity bonuses.

The new look website allows  passengers option to book multi leg journeys and offers lowest fare details on home page, seven day fare display, monthly fare calendar, IndiGo said.

AirAsia began flights from Bengaluru base last June and is launching flights to Delhi in summer schedule. Also Vistara today announced new flights from Delhi to Guwahati and Bagdogra and is planning new destinations with induction of  its sixth aircraft in April.

“The addition of this route reaffirms our commitment to promote regional connectivity in India, and contribute to the Government’s efforts to boost trade and opening up development avenues for people in these regions. We are very happy to expand our operations to both Guhawati and Bagdogra and we feel that improved travel prospects will provide these cities with the rightful visibility they deserve,” said Phee Teik Yeoh, CEO, Vistara.

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Aneesh Phadnis in Mumbai
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