The rivalry between Tony Fernandes of Air Asia and Tony Davis, an Englishman, who heads Tiger Airways, continued with Air Asia taking out a full-page colour advertisement chiding the Singapore-based airlines.
The advertisement, published in the island republic's The Straits Times depicted a cartoon caricature of a tiger cub on the bottom left with the words: "If tigers were meant to fly, they would be born with wings."
Air Asia put out the advertisement after Tiger Airways had reportedly accused Fernandes, an ethnic Indian, of making a racial slur with his "white guys" remark.
Tiger Airways had earlier expressed disappointment over Air Asia head's alleged racist remarks.
In a recent Bangkok Post article, Fernandes had expressed his scepticism over Westerners running any successful Asia-based business.
"We're Asians, not a bunch of white guys running the airlines," Fernandes was quoted as saying in the article.
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