Get Denimspired: Jacky shows you how

Jacqueline is 'excited' to endorse a new line of denims designed for Indian women.
Photographs by Hitesh Harisinghani/Rediff.com

Sri Lankan beauty Jacqueline Fernandez has been roped in as the brand ambassador for Body Optix, a new line of denim wear for Lee.

The line incorporates a new textile technology that allows 'holistic body shaping for the Indian women'.

The event was held at JW Marriott, Sahar in Mumbai.

IMAGE: "Mujhe jeans pehenna bahut pasand hai" (I love wearing jeans), declared the cute ambassador!

IMAGE: Jacky showed off her toned frame in the newly launched creation.

IMAGE: Denims are so comfortable. "I can workout in them, sleep in them, go on adventure treks. You can be in them all day," she gushed.
Here, Jacky demonstrates how to do yoga in denims.

IMAGE: Fans couldn't get enough of the actor who kept entertaining everyone with cute gestures.

IMAGE: Purab Kohli and Jacky got into a rapid fire session! Watch the fun video below.

Video by Afsar Dayatar/Rediff.com

IMAGE: (L to R) Purab Kohli, Sharad Walia, general manager, Lee India, Jacqueline and Steve Zades, Vice President of VF Corporation at the event.

Recommended by Rediff.com