The race to get your hands on the flagship iPhone is on.
Apple's much-awaited iPhone X went on sale today in more than 50 markets, including India, China, the United States, the United Kingdom, Singapore, Australia, and Japan. And it was preceded by the craze every major iPhone launch is now well-known for.
Despite dropping temperatures in many parts of the world, fans queued up overnight outside Apple stores to be the first to get their hands on the new flagship phone.
Take a look...
Australia
Queuing up in Sydney overnight for the iPhone X.
According to Reuters, around 400 people had lined up outside the Apple flagship store here and some were looking to flip their brand new smartphones for as much as 3,000 Australian dollars (₹1.48 lakh) each.
Photograph: David Gray/Reuters.
The first customers in Sydney.
As the flagship iPhone X hit stores, Apple revealed that its profits soared by a fifth in the fiscal fourth quarter ending September 30.
Photograph: David Gray/Reuters.
Japan
Customers hunker down for the long wait in Tokyo.
Photograph: Tomohiro Ohsumi/Getty Images.
Despite the long wait, many fans were in high spirits.
Photograph: Toru Hanai/Reuters.
The first customer to the Apple Omotesando store with his iPhone X in Tokyo.
Photograph: Tomohiro Ohsumi/Getty Images.
The joy after the long wait. People couldn't stop trying the animoji feature.
Photograph: Tomohiro Ohsumi/Getty Images.
China
The crowd outside an Apple Store in Beijing.
Photograph: Damir Sagolj/Reuters.
Beijing's first iPhone X customer.
Photograph: Damir Sagolj/Reuters.
People who just bought the iPhone X at Apple Stores in Hong Kong and other areas of China made a quick buck by reselling them on the streets.
Photograph: Bobby Yip/Reuters.
Singapore
The craze in Singapore. Channel News Asia reported that some people had started queuing up outside the store from November 1!
Photograph: Edgar Sut/Reuters.
The delight of an early purchase. Singapore also saw iPhone fans travel from countries like Thailand.
Photograph: Edgar Sut/Reuters.
People couldn't get enough of the iPhone X.
Photograph: Edgar Sut/Reuters.
Russia
The queue outside Central Universal Department Store (TsUm) in Moscow.
Stores in the Russian city sold out within an hour of the release.
Photograph: Tatyana Makeyeva/Reuters.
Germany
Braving the cold in Berlin.
Photograph: Hannibal Hanschke/Reuters.
Britain
The crowd outside the Apple Store on Regents Street in London.
Photograph: Peter Nicholls/Reuters.
The first person to purchase the iPhone X at the Apple Store in London.
Photograph: Peter Nicholls/Reuters.
United States
Customers outside the Apple Store in New York City a day before the launch.
Enterprising Americans were seen making money by getting paid to hold someone's spot in the line.
Photograph: Brendan McDermid/Reuters.