Industry body Assocham on Thursday said it estimates the premium from general insurance to touch Rs 1 lakh crore in the next 5 years as awareness and income about insurance products among the rural masses are on the rise.
As over 60 per cent of the population, largely in rural areas has yet to be tapped by insurance industry, micro- financing institutions should explore possibilities in rural areas for wider coverage of general insurance, it said.
The government's initiatives on mass insurance would also gradually open the reach of general insurance to a large part of the country. High growth in automobile sector, huge strides in the healthcare will also open up health insurance potentials substantially, it said.
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