Sramana Mitra

All stories by Sramana Mitra

The next frontier in search marketing
Rediff.com27 May 2009

CMOs and ad agencies can wring lots of value from organic Web search results.

The future of e-commerce
Rediff.com6 May 2009

Players are stepping on each other's toes, significant acquisitions are coming and...

US and India's tech dilemma
Rediff.com25 Feb 2009

Newly minted American engineers are going into finance because tech jobs have been...

More entrepreneurs, less innovation in India
Rediff.com19 Feb 2009

Mother India is going through a prolonged labor, trying to give birth to a child called...

Smart cards: What US can learn from Singapore
Rediff.com17 Dec 2008

Smart cards and other access technologies can help the president-elect overhaul the...

Turning bad water into good
Rediff.com10 May 2008

As our planet depletes natural resources at a frantic pace, one brand of alchemy that...

The next Sino-Indian war!
Rediff.com1 Apr 2008

China, often considered the world's manufacturing muscle, is strengthening its software...

How to save the world's back office
Rediff.com18 Mar 2008

The world's back office will only survive if India dramatically expands its number of...

The coming death of Indian outsourcing
Rediff.com3 Mar 2008

Advances in technology could render much of the Indian IT services industry obsolete.

The smartest unknown Indian entrepreneur
Rediff.com25 Feb 2008

This is th story of Sridhar Vembu, founder and CEO of AdventNet, the company behind...