Confrontational advertising has become the order of the day in India with corporate...

Traditional categories in consumer durables are declining in their popularity, while...

Prices of air conditioners and refrigerators are expected to shoot up even as summer...

To focus on marketing, distribution.

Videocon will continue to focus on Shah Rukh Khan as its brand ambassador in both its...

Refrigerators or ACs could be dearer soon as the consumer durable companies start...

Confectionery giant Perfetti Van Melle India is experimenting with new forms of...

Publishers of yellow pages (directory) are feeling the blues as a blanket service tax...